Boss Rush Banter: Is There Such Thing as “Too Much” Hype Before a Video Game Release?

The Boss Rush Network

It’s been a busy week so far. Many even considered it the E3 2022 that never was. In one week alone, we have witnessed the Ubisoft Forward, Nintendo Direct, Sony State of Play, and Tokyo Game Show. Many new games, updates, and ports were announced–one of which, another trailer for God of War: Ragnarok got me thinking. By this State of Play, there are four trailers available for this game. In this case, this final trailer hooked me, but I feel that we sometimes can find ourselves exhausted when we see titles pushed a little too hard. So, is there such thing as too much?

Again, God of War: Ragnarok was a positive example. It’s been four years since the previous game, and plenty of time has passed between trailers. However, I recall how much Marvel’s Guardians of the Galaxy by Eidos-Montreal was flaunted up until release. There were trailers…

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