For almost the entirety of my content creation career, I have been fairly aimless in my approach. The content I created would jump between games, genres, and even mediums (board games and comics), as I simply made what I wanted at the moment I was ready to create something.
This has served me well in the sense that I had no shortage of material to work with in order to make something personally fulfilling, but it’s a real struggle for audiences to stick with my work. Most people don’t want read a review about Yoshi’s Crafted World, followed by a live stream VOD of Rogue Company, followed by a video about my goals for collecting board games, followed by a guide on how to set up your microphone for streaming. Without any real focus, the only people who truly followed my work were those who really…
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